If you have followed this guide,
you have already done 80% of the Search Engine Optimization. Just like the pros! *


Reality check on search engines


• Your site is published on the web. It does not mean it is visible to search engines. To make your site visible you need to have links, on other websites, towards it. You could also register it manually, but it is finally less interesting than having other sites pointing at yours.


• Search engines are blind and don't exactly speak your language but they will still rely mostly on the words and expressions you have chosen to analyse your site content, just like your reader. *


• Search engines are very clever at trying to regroup words and draw relationships between them. For example: They will know that when you talk about oil on a mechanics site, you are not talking about cooking oil.

• Search engines will try to define the content of your site and match that content to the questions your readers will be asking them. Therefore you should match the language you use to your users expectations. *


• The job of search engines is to try to give their users, your future readers, the best possible answer to the questions they ask. Search engines love to be useful & helpful to their users, just like you. 


• They hate to "think" that you are trying to trick them, and your clients hate this too. This is why you should try to be clear (well organized) and sincere in your pages  *


• Time is an important factor. Search engines value the fact that a site has longevity. It will take time before your site is "appreciated" by search engines.

* Take good care of your reader, Google will take care of your site.


In other words, if you have been following this guide: 

You have been developing your website into a very nice place for your reader and for the way search engines will be able to reference your site, and propose it to readers asking the questions you answer in it.

  • Search engines are built to find answers to questions. Because your site is articulated around the goal of providing these answers, search engines are better able to understand and relay your site. 
  • Following the method describe in this pages, increase greatly the chances for search engines to identify your work as an interesting and relevant way to answer the questions asked by their users.
  • Search engines are looking for related keywords and key expressions to trust your pages to be relevant to help their user's questions. You have chosen the words and synonyms that your readers are most expecting to use and search for. They are often the words they  are most likely to understand without effort.
  • The "One subject" per page rule, is helping readers and search engines alike.
  • Placing your links on the proper keywords, linking to pages that actually talk about a related subject shows readers and search engines robots your site is serious about answering the questions of your readers.
  • Having all your pages reachable from any page plays a role as each page is enriched by the presence and easy access of the other pages. 
  • Titles being bigger shows the structure of your site to your visitor, they are even more visible for search engines as they are tags as such in the HTML code (H1,H2).

You get the picture: Search engines do their best to serve your future readers, if you do the same thing, help your readers, you are also helping Google to help readers find your content. 


How to check that search engines can see your site

On our dedicated guide to help you promote your site, you can find a simple method to evaluate how your site is seen by search engines and how to monitor the effect of your changes and modifications. 


Now that you have walked the write path...

You understand the relevancy of the proposed method in terms of reader's needs and search engine optimization.

But there are still 2 more things to do. 


1. Read your site again with these general principles here above in mind

Tweak your site here and there. You don't have to finish it right now, It is a ongoing process, a very interesting one actually. 


2. It is now time to promote your site

Discover our dedicated guide about how to promote your SimpleDifferent website.

For the benefit of the entire community of SimpleDifferent users,

 you can use this form to contribute to this short guide with your remarks and suggestions.