Group your ideas with this equation in mind:
1 page = 1 topic
Think of your website as being a presentation or a demonstration. This is a good way to build each page around the answer to one of the questions your readers will arrive with.
If you have only one topic per page,
you can give your reader a very clearly defined structure with which to navigate your site.
Divide your pages into paragraphs.
Each paragraph should address one idea within the topic that you present on the page. The clever use of titles
here will help your reader navigate to the question they are looking to answer on the page that you are presenting.
Choose the title of your page based on its content. This rule can be applied equally well to each of the paragraphs in your page.
When you are thinking of page (and paragraph) titles it is a good idea to review the key expressions and phrases that were defined by your readers in the first step of this guide. Use the key words that are most relevant to your topic and the ones that are most likely to actually be used by your reader.
Summarize in one or two words the answer to the question that your page is presenting. This will be the name of the page tab.
A practical example
If you were writing a website to serve as the presentation page for a hotel you might get multiple questions about the rooms. What type of rooms do you have? Are the rooms clean? What is the fee for each room? Do you allow pets? What time is checkout?
It would be silly to think you need a page for each of these questions, they could easily be answered under one page: Rooms
Maybe you think that "rules of use" is also an important page. It would be equally well suited to organize your page along these lines. It is important to organize your pages in a way that your readers can easily understand.
Make it very short. Make it very clear. Keep in mind that many readers may not be fluent in the language that you are using.Now that you have started to write the content.